Politics aside, the 2008 campaign of the Obama team was revolutionary in the design quadrant. You cant deny the involvement and work created by his design team and students across the nation who blew the McCain Star logo out of the water paving the way for future campaigns (Optima font just doesn't speak to the youth of America these days).Now there is a book capturing the innovation of the Obama campaign by its very own Design Director, Scott Thomas. Designing Obama is a look at the artists and designers who helped create the historic campaign.
My favorite part of the Obama campaign, aside from that fabulous logo, were the posters created. I posted this link after the election but It still gets me today like it did back in 2008.
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